MindCube

The Client, India’s largest producer of stainless steel, approached us to make a new logo as they felt that the earlier logo was too archaic. They have entered new areas of business like Power generation, Mining, Lifestyle Products, Sports Management etc. Research done by Mindcube proved otherwise. The name Jindal (a Indian surname), though familiar was not able to [...]

JSL – Rebranding a giant

Jubilant Organosys Ltd.

One of the largest Outdoor Catering Companies commissioned us to do their signage and branding for their upcoming project at the New Delhi Airport – Terminal 3, to serve food for 20,000 – 30,000 people a day. Design included, signage for the interiors, Branding for their trucks, and other outdoor communication. Newspaper Advertisements for their [...]

Global Gourmet

Logo for a brand of bottled water. Logo for an ERP software Logo for a Ready-to-Eat heat and serve Brand of food (USA) A Steel Company A charitable hospital Brand of men’s accessories, New Delhi, India Brand of specialised cheese, New Delhi, India Brand of Bathroom equipment, Bath Tubs, Jaccuzzis and Shower Panels, , New [...]

Logos & Logos

Pallazio (The Today Group, New Delhi) — BRANDS LIVE HERE A one-of-a-kind brochure, to sell exclusive retail space in a 5-star deluxe hotel to leading European brands. The brochure consists of 3 parts, Corporate, Pallazio – the shopping place and the floor plans. A Compact Disk with a walkthrough of the retail space is also [...]

Pallazio

Mela restaurant group restaurant, London – launch from scratch The Client – Mela wanted to launch another brand of restaurants. A wholistic plan starting from name generation and developing ideas for the type of cuisine was conceived in the highly competitive Indian restaurant market in London. Absolutely new identity was created. With unique plates for the main course and [...]

Chowki – Magic in Black & White

Identity, Menu, Promotions, Advertising and Collaterals A restaurant almost on the verge of shutting down. A total revamp of the identity, food and even interiors to create a new positioning. Seconded by advertising, the restaurant took less than 4 months to turn around. A leading name in New Delhi now. An audit of the restaurant [...]